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What a great opportunity to learn from the experts yesterday. This conference focused on marketing using social media, but it touched on so much more. The three take aways which I found most eye opening were the following:

1. 2010 Twitter will become the most important CUSTOMER SERVICE tool you can use in your business.

2. Social Media is about creating a dialog and building relationships with your clients, not selling a product.

3.Why do social media? The cost of not doing it is much more expensive…

If you have a chance to attend the SocialFresh conference in Tampa in February – do it, it’s well worth it.

I’ll elaborate on these three concepts later this week. Stayed tuned!

Becky Bayne

Becky Bayne is an award-winning author, book designer, and Self-Publishing Production Director. As founder of Becky’s Graphic Design, she leads a structured production studio managing 25–30 professional book releases annually for nonfiction authors and select children’s book projects. Her award-winning guide, "How to Format a Children’s Book for Self-Publishing," received First Place for Artistic & Technical Book Design from The BookFest and was named a Finalist by American Book Fest. Through the studio’s educational YouTube platform—serving 10,000+ self-publishing students and designers—technical InDesign instruction is led by Lead Formatting Specialist Kayla Snyder under Becky’s production oversight.

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