Yesterday’s event at Lipscomb University in Nashville, was well worth the time and money! John Ellis and Bill Seaver gave great presentations that were right on target. I appreciated their insight and ability to deliver the relevant information in this world full of an overload of details.
Bill gave us some stats on the buying habits of the followers of social media – not only do they recommend the brands they follow, but they buy the brand they follow.
on Facebook they recommend 60% of the time (brands they follow)
on Twitter they recommend 79% of the time (brands they follow)
on Facebook they buy 51% of the time (brands they follow)
on Twitter they buy 67% of the time (brands they follow)
Interesting…so is your brand on Facebook and Twitter yet?? If you need help getting there, let me know, I can help!