Agnes, Bea, Cancer, and Me

Life with a Breast Cancer Diagnosis.

A powerful, humorous, kindly blunt, inspirational, and moving true story of strength and resilience.

PROJECT SCOPE:

We designed this self-published journal with a dramatic self-portrait of the author, Helen Bullen. It was originally a secondary option, which we both weren’t sure about. But as I got to know her story and interacted with her, I knew it was exactly the right photo. Since she has a business that has a great brand, we kept that in mind as we put together the color and font options both inside and on the cover.

Part of the reason she wrote this book was to share the lessons she learned through her experience with cancer. Her KINDLY BLUNT advice, recommendations, and reminders are sprinkled throughout the book to help friends, family and cancer patients cope with the challenges of this diagnosis. We created special headers for each one of the KINDLY BLUNT boxes.

This project also involved:

• Full Spread Cover Design and Layout
• Interior Formatting
• Self-publishing Assistance
• Distribution to KDP and IngramSpark
• eBook and Paperback Formats
• Book Mockups
• Bookmarks and postcards
• Sales Sheet for Marketing

AUTHOR STORY:

Helen Bullen was born in Surrey and has lived and worked in that area over the years. In 2003 she graduated as an Osteopath and was asked if she would join the teaching team. She gained her teaching qualifications and went on to teach Osteopaths, Sports Therapists, Masseurs, and Physiotherapists both in the UK and internationally.

In June 2021, after a routine mammogram, Helen was diagnosed with Stage 3 Triple-negative breast cancer. A devastating diagnosis that meant months of intense chemotherapy and operations. In March 2022 she was given the all-clear. During this time, Helen kept a diary of her journey hoping to raise awareness and help those suffering from cancer or caring for someone with the disease. Helen is an advocate for living a healthy life by eating well, moving often and smiling as much as possible.

Since her retirement she has been focusing on business mentoring. Helen has online courses, a business membership, mastermind and runs retreats where she shares how to commit to achieve anything you want. Her underpinning ethos is all about committing to live your best in both life and business.

This book can be purchased on Amazon and Barnes & Noble

• Adobe Illustrator CC
• Adobe InDesign CC
• Adobe Photoshop CC
• Book Design and Layout